Introduction
We all know the scope and power of the youtube. Many artists, for example, have launched their careers through youtube videos. Therefore we can say that there is no denying the effectiveness of youtube marketing. Similarly, small businesses can expand their reach through youtube marketing.
Nowadays nothing is better than having a creative video on youtube in order to captivate potential customers. A youtube statistic indicates that users watch hundreds of millions of hours of youtube videos every day. And in every minute, approximately 300 hours of youtube videos are uploaded. Therefore, we can get an idea of the huge reach that youtube marketing can have.
There are currently more than one billion users on youtube. And the number of hours each month that users watch videos continues to increase. Thus, youtube marketing provides the best opportunity for your business to reach millions of people.
Moreover, youtube not only provides a cost-effective broadcasting strategy. But its reach is much more comprehensive than, for example, television.
Therefore, we will outline some of the many benefits of youtube marketing.
Marketing on youtube
Marketing on youtube
Youtube marketing is viral marketing
Youtube offers many viral marketing advantages, from easily embedding videos on websites to sharing them on social media. Users are constantly sharing videos with friends, co-workers and family through this medium. Many times, people who receive a youtube video, which has been sent to them by a family member or friend, share the video with others, thus creating a ripple effect.
YouTube videos are very easy to share online. And as the video increases in popularity, the more likely the associated links will be clicked. Which will also grow your online presence. In other words, the more popularity your youtube video receives, the higher your rank will be.
Marketing on youtube
Marketing on youtube
Search engine rankings
Google has youtube. Google has acquired the giant of the social media as part of their overwhelming online presence. Used together, it is one of the most expansive and powerful social media marketing strategies.
This is because youtube videos appear on Google search results pages. Therefore, it is a perfect feature that will help us to position the business. And this is one of the big reasons why you need to do youtube marketing.
Marketing on youtube
Marketing on youtube
Social media integration
This makes integrating them into any strategic social media plan just as simple. By distributing YouTube videos on other popular media such as Facebook, Twitter, LinkedIn, your business exposure can instantly increase exponentially.
Marketing on youtube
Marketing on youtube
Worldwide accessibility
YouTube reaches countries all over the world. It can be accessed from anywhere. And on a multitude of different devices, such as personal computers, laptops, smartphones and tablets. In fact, approximately 80% of views come from mobile devices.
Around 60% of video views come from outside the country of origin. Because of this level of availability, the potential exposure for your video on youtube provides one of the most effective marketing tools available, 24 hours a day, 7 days a week.
Therefore, one should seriously consider youtube marketing in order to have a greater reach in the company.
And finally, I recommend you to read this article on influencer.